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	<title>Internet Marketing Tips - MetaLOGIC Design Blog &#187; Pay Per Click Advertising</title>
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	<description>Helping businesses better understand how to do business online.</description>
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		<title>Do This, Not That: Avoid Common Mistakes Using Google Adwords</title>
		<link>http://www.metalogicdesign.com/blog/avoid-common-mistakes-google-adwords/</link>
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		<pubDate>Tue, 03 Aug 2010 22:36:03 +0000</pubDate>
		<dc:creator>Matt Vittal</dc:creator>
				<category><![CDATA[Default]]></category>
		<category><![CDATA[Increase Traffic]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Pay Per Click Advertising]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

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		<description><![CDATA[Google Adwords is complicated!  I have been analyzing a lot of accounts lately where the business owner decided to run the campaign themselves.  The results have not been pretty.  Ranking better in the organic search results takes a lot of hard work and patience.  Adwords, on the other hand, takes money.  The appeal of being able to buy your way to the top of search results draws quite a few business owners into the Adwords program.  Unfortunately, simply participating in pay per click advertising does not guarantee results.  In fact... Read More <a href="http://www.metalogicdesign.com/blog/avoid-common-mistakes-google-adwords/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Location Targeting in Google Adwords</title>
		<link>http://www.metalogicdesign.com/blog/location-targeting-google-adwords/</link>
		<comments>http://www.metalogicdesign.com/blog/location-targeting-google-adwords/#comments</comments>
		<pubDate>Thu, 29 Apr 2010 03:59:45 +0000</pubDate>
		<dc:creator>Matt Vittal</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Pay Per Click Advertising]]></category>
		<category><![CDATA[Geo Targeting]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Location Targeting]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
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		<description><![CDATA[For local businesses, buying irrelevant traffic is always a concern.  If my company only services one county, I wouldn’t want to buy traffic from visitors in the next state.  The answer to this problem is location targeting.  <a href="http://www.metalogicdesign.com/blog/location-targeting-google-adwords/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Pay Per Click Advertising &#8211; Put PPC to Work for You</title>
		<link>http://www.metalogicdesign.com/blog/pay-click-advertising-put-ppc-work/</link>
		<comments>http://www.metalogicdesign.com/blog/pay-click-advertising-put-ppc-work/#comments</comments>
		<pubDate>Sun, 04 Apr 2010 21:55:53 +0000</pubDate>
		<dc:creator>Matt Vittal</dc:creator>
				<category><![CDATA[Increase Traffic]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Pay Per Click Advertising]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
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		<description><![CDATA[Imagine if you could advertise only to people who have expressed an interest in your product or service. That&#8217;s what happens if you decide to incorporate pay per click (ppc) advertising into your marketing program. Every time someone types a &#8230; <a href="http://www.metalogicdesign.com/blog/pay-click-advertising-put-ppc-work/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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