8 Creative Ways to Use Facebook Photo Strips

With all the different ways to market and brand your company on Facebook, one of the easiest, and most often overlooked, is by making the best use of your images. Facebook gives companies the option to display 5 images in a row right under your Facebook Page name. We refer to this area as the photo strip. Most companies neglect to make use of this space for marketing. You don’t want to miss out on an opportunity to brand and market your company, especially if it’s free, so we’re going to give you some ideas for taking advantage of this space. Continue reading

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Add Facebook Fans in 5 Easy Steps

Facebook, the largest social network on the Internet, offers virtually unlimited potential for businesses. Facebook allows your company to greatly expand its reach, run ultra targeted marketing campaigns, and engage with both your current and prospective customers. Tapping into the potential of Facebook, like all social networks, requires an audience. Here are 5 steps to more Facebook Fans. Continue reading

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Do Facebook Shares Improve Google Rankings?

Currently Facebook is the undeniable king of social and Google is the king of search. The question is does the number of shares your content receives on Facebook influence your search engine rankings on Google? SEOMOZ, a SEO software company, had some interesting findings on this topic in its 2011 Ranking Factors analysis. Continue reading

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4 Signs Your Company Blog Sucks!

Business blogging has seen explosive growth over the last several years. Companies that blog see 55% more traffic to their site and generate more leads than companies that don’t. The MetaLOGIC Design blog generates approximately 75% of the traffic to our site and provides a steady stream of daily leads for our business. According to Social Media Examiners 2011 Social Media Marketing Industry Report, 75% of social media marketers intend to increase their blogging activities. Similar to other forms of social media, businesses understand the benefits of blogging, but they often don’t understand how to execute. To help you evaluate your company blog I have put together 4 ways to tell if your company blog sucks. Continue reading

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How to Create a Facebook Page for my Company [Free eBook]

With over 600 million users on Facebook it has proven to be a great place for brands to interact with and acquire new clients. So how do you get started on Facebook as a company? Do you set up a Profile, a Page, or a Group? Do you need a personal account to have a Page for your business? Our latest eBoook, “How to Create a Facebook Page for my Company” will walk you through all of the steps for setting up a great Facebook Page. Continue reading

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