Tag Archives: Google Analytics

Step-by-Step Google Analytics Installation

Being able to track the visitors to your website is not optional when you have a business website. Improving the performance of your website on a regular basis is an essential task. The only way to know if the website’s performance is improving is to…… Continue reading

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Flash Wars – Apple vs Adobe and the Impact on Your Business

The explosion of the mobile web has created a feud between Apple and Adobe. Apple produces the iphone, ipod touch, and ipad. These devices have changed the way we access the Internet. As of May 2010 Apple has sold over 85 million iphone / ipod touches and over 1.5 million ipads. The success of these products has given Apple a lot of power and they are currently using it to attack…. Continue reading

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#1 Secret to Online Success

Internet marketing, like most industries, is filled with different strategies and ideas on how to be successful. Do you focus on SEO, pay per click, social media, or some combination. What is the right ratio? Should my website have flash? What is the best headline for my website? What colors should I use in my design? What images will work best? When you are planning your online strategy, the answer to all these questions is, I don’t know. That is why the #1 secret to online success is…. Continue reading

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Why Your Website Should be Using Google Analytics Goal Reporting

Regardless of what type of website you own, it has goals. Tracking those goals is a critical step in understanding your visitors and making improvements to your site. Goals give you direction in your actions and unlock a level of information that every website owner needs to make informed decisions. Continue reading

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Three Steps to a Higher Conversion Rate

Websites with high conversion rates don’t happen by mistake. These sites follow three key steps to converting higher than their competitors.
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Posted in A/B Split Testing, Conversion Optimization, Google Analytics, Google Website Optimizer, Multivariate Testing | Tagged , , , , , , |