Tag Archives: Multivariate Testing

Don’t Just Guess…Website Test

When it comes to web design there are “best practices” that every designer should start with. Examples would be using the same navigation throughout the site, placing your logo in the upper left hand corner, and linking your logo to your home page. Websites don’t come with instructions, so it is important to start with best practices. However, our goal isn’t to create a website that perfectly follows best practices. Our goal is to have a website that generates a ton of qualified leads. Continue reading

Posted in A/B Split Testing, Conversion Optimization, Google Website Optimizer, Lead Generation, Multivariate Testing | Tagged , , , , , , |

Three Steps to a Higher Conversion Rate

Websites with high conversion rates don’t happen by mistake. These sites follow three key steps to converting higher than their competitors.
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Posted in A/B Split Testing, Conversion Optimization, Google Analytics, Google Website Optimizer, Multivariate Testing | Tagged , , , , , , |