Tag Archives: Website Perfomance

Flash Wars – Apple vs Adobe and the Impact on Your Business

The explosion of the mobile web has created a feud between Apple and Adobe. Apple produces the iphone, ipod touch, and ipad. These devices have changed the way we access the Internet. As of May 2010 Apple has sold over 85 million iphone / ipod touches and over 1.5 million ipads. The success of these products has given Apple a lot of power and they are currently using it to attack…. Continue reading

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Why Your Website Should be Using Google Analytics Goal Reporting

Regardless of what type of website you own, it has goals. Tracking those goals is a critical step in understanding your visitors and making improvements to your site. Goals give you direction in your actions and unlock a level of information that every website owner needs to make informed decisions. Continue reading

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Using A/B Split Testing to Improve Your Sites Conversion Rate

Every business would like to have a higher conversion rate. Web analytics and A/B split testing is the best way to increase your site’s performance. Continue reading

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Contests & Giveaways Increase Website Traffic

Everyone loves FREE, and almost no one can resist a contest – so they can potentially draw hundreds, maybe even thousands, of visitors to your website. Here are some guidelines to using contests and giveaways to drive traffic to your site(s): Continue reading

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What is the Goal of Your Website?

Just as you do for most all of your business activities and processes, think of your website, and its goal(s), in terms of ROI: Return On Investment. If you invest in a website, you expect a return on that investment – in time, money and effort. To realize that return, your site needs to have a goal. Continue reading

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